One business helping collectors buy & sell

There are many asset classes that people can invest in beyond stocks and bonds. The latest unique trend is investing in sports trading cards.

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This week on Yahoo Finance Sports Report, host Joe Pompliano is joined by Professional Sports Authenticator (PSA) President Ryan Hoge to discuss trading cards and how PSA is leaning into helping collectors buy and trade cards to earn a profit.

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PSA has efforted in recent years to grow the company in ways that help customers who are financially investing in trading cards. In 2021, PSA’s parent company acquired Card Ladder, one of the leading research tools to help track trading card valuation. One year later in 2022, the company launched the PSA Vault to help provide more liquidity to customers.

“[PSA Vault is] a physical facility in Delaware where you can have your trading cards stored securely and, be able to sell them with a single tap on your phone,” Hoge explains. “We actually take care of all the fulfillment and processing of that. It’s a way to have more friction-free selling and you can time the market. So expect to see continued innovation like that around different liquidity options that we’re gonna provide to those customers that are really kind of focused on the investment side.”

To hear more about Ryan Hoge and the PSA, click here.

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Yahoo Finance Sports Report with Joe Pompliano, a vodcast brought to you by Yahoo Finance and Yahoo Sports, looks beyond the latest sports business headlines, analyzes all the need-to-know news – the teams, trades, and billion dollar deals – so you and your portfolio will win BIG.

Yahoo Finance Sports Report is developed and produced by Lauren Pokedoff.